{"id":31481,"date":"2022-09-10T15:32:07","date_gmt":"2022-09-10T20:32:07","guid":{"rendered":"https:\/\/www.biblia.work\/sermons\/3-types-of-online-givers-to-reach-during-the-covid-19-outbreak\/"},"modified":"2022-09-10T15:32:07","modified_gmt":"2022-09-10T20:32:07","slug":"3-types-of-online-givers-to-reach-during-the-covid-19-outbreak","status":"publish","type":"post","link":"https:\/\/www.biblia.work\/sermons\/3-types-of-online-givers-to-reach-during-the-covid-19-outbreak\/","title":{"rendered":"3 Types of Online Givers to Reach During the COVID-19 Outbreak"},"content":{"rendered":"
freestocks photo – Unsplash <\/p>\n

By Todd McMichen<\/em><\/p>\n

As churches of all sizes are going virtual, digital giving is becoming a must-have. However, simply having online<\/em> giving may not be enough to facilitate faithful <\/em>giving.<\/p>\n

It\u2019s critical that church leaders think like givers by creating an experience that is easy and rewarding for the giver\u2014particularly during seasons like our current season of coronavirus social distancing, when the operational sustainability is dependent on faithful givers.<\/p>\n

Traditionally speaking, most churches haven\u2019t had to think like this. Institution, loyal givers have brought their own motivation funding church ministries forward with their resources.<\/p>\n

Before we start directing people to online giving, let\u2019s make sure we understand the three different types of online givers and how we can best lead and serve each of them.<\/p>\n

1. Recurring Digital Givers<\/strong><\/h3>\n

These givers already have a digital giving account set up with your church and are consistent givers. Right now, it\u2019s best to thank them for their loyalty and generosity. They\u2019re a significant blessing to your church.<\/p>\n

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When you thank them publicly (not by name, but in general) it will not only affirm them, but they become an example and confidence builder to others.<\/p>\n

These recurring givers are actually poised and waiting for an above and beyond giving opportunity, so be thinking about that very soon.<\/p>\n

2. Occasional Digital Givers<\/strong><\/h3>\n

These people have navigated your system a few times, but for whatever reason they haven\u2019t set up a recurring gift. The good news is that they\u2019ve found your system to work once, but possibly not easy or simple enough to be willing to navigate a second time.<\/p>\n

Every online giving platform isn\u2019t created the same. Most don\u2019t make an allowance for the giving form to be embedded directly into your church online giving page. It requires a giver to be bounced off your page to a static payment processor form.<\/p>\n

This can cause confusion and insecurity. Givers can lose the joy and motivation they once had\u2014and rarely return to make a gift. <\/strong><\/p>\n

3. Non-Digital Givers<\/strong><\/h3>\n

These people have never given even once online. Maybe they don\u2019t trust the internet or maybe they couldn\u2019t find your church\u2019s giving page or they found the experience too cumbersome.<\/p>\n

Continuing to direct these individuals to the same exact online experience probably won\u2019t be as helpful as church leaders hope.<\/p>\n

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See also  8 Ways to Persevere in Ministry<\/div>\n<\/div>\n<\/div>\n
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Now that we have these different givers in mind, here are some tips for creating their best digital giving experience:<\/p>\n